The design incorporates pops of the Ipswich Town blue against a neutral palette, with bold strip lighting, electric furniture highlights and clever signage on the drinks bar beer lines ‘From the top corner to the tap, fresh beer in here’. The ground’s flood lights have been creatively reworked into pendant lights providing functional lighting while honouring the club’s history. With thoughtful material use, we’ve created an environment that feels both premium and approachable.

The Three Lions Lounge honours football tradition while creating a contemporary experience for visitors. We’ve developed a versatile space to accommodate matchday hospitality while providing a sophisticated venue for conferences, internal meetings and private hire. Strategic zoning with flooring and furniture choices creates intuitive transitions between areas. Mesh rafts address the acoustic challenges of the space to ensure that, despite the sports-bar feel during peak matchday excitement, conversations remain clear and comfortable.