TWO BIRDS GYM
Two Birds and a Barbell first approached Layrd to produce a branding package for their new online platform that later developed into designs for their independent gym. The space has dual purpose, primarily as a working gym for one-to-one client training sessions, and secondly as the backdrop for progress videos on social media.
Limited space was the main issue to overcome with this project, as the gym sits inside a converted garage with strict location boundaries. The client required a squat rack, lifting platform and deadlift zones, all with adequate spacing, to ensure each area can be used simultaneously.
To make the space more functional we explored the idea of creating an additional outdoor workout area. This is accessed through bi-folding doors to create one cohesive space. The additional outside area now allows for stretching, cardio and mat exercise to be incorporated into training sessions, making for a successful and multifunctional space.
The internal space is designed to create different zones for a variety of weight lifting movements, whilst providing valuable space for equipment storage.
The layout also allows more than one client to be trained at the same time, which was essential to the clients business plan.
“It was a pleasure to work with Layrd Design for both my logo and branding pack and the gym interior design scheme. They understood the brief and created a very striking and on-trend brand. This was then transferred to the interiors to produce a motivational and functional space for us to train our clients”
“I highly recommend Layrd Design to companies looking for a fresh and functional design”